Our Approach
Organic marketing is the best way to grow a brand, and that’s our approach to digital marketing.
Our approach to organic digital marketing
You probably know the importance of “keywords”
Why Choose Us
Inker Street Digital Marketing: Becoming a Leader in Organic Digital Marketing
The Inker Street Approach
1. Put Together a Focused List of Keywords
– The one thing most people can associate with SEO is typically keywords. Keywords help to communicate to search engines what your business emphasizes. So that they can use you as a reliable option when they need something related to those keywords.
2. Optimize Your Google Business Profile
– Many new business owners aren’t familiar with Google’s free service known as Google Business Profile. This is an area for them to list their business hours, contact information, photos of work done, business descriptions, and a lot more to promote your work.
3. Claim and Optimize Your Major Online Directories
– We’re all familiar with websites such as Yelp, HomeAdvisor, and the Better Business Bureau. Those are considered online presence. For any business, getting the major well-known listings claimed and optimized can help to boost thier brand awareness
4. Build Out Your Website’s Geo-Targeted Content
– A lot can be lost in the weeds without geo-targeted content. This is content that is focused on a particular city or county. When it comes to geo-targeted content, it’s important to note that there are different strategies that work for different businesses.
5. Pay Attention to the Metadata On Your Website
– Apart from keywords, “Title Tags” and “Meta Descriptions” are typically the terms people have heard the most. These two pieces of optimization fall under the category of “metadata,” and they can be very impactful in terms of converting searchers to actual website clicks.
6. Get Your Site To Stand Out With Unique Content
– This category has two separate yet equal tips. The first is to ensure your content is unique in comparison to your competitors in the area and competitors across the country. The second tip is to do your best to make your content unique from your own pages on your website.
What Makes Us Different From Others?
From SEO campaigns to social media marketing and content creation, there are many strategies that can help you reach your target audience without breaking the bank.
By understanding the latest trends in digital marketing and leveraging the right tools, you can easily create an effective strategy that will bring more leads and customers for your business.
Targeting Niche Markets
Targeting niche markets is a great way to differentiate yourself from your competitors and attract new customers. By identifying specific niches within your industry and creating targeted marketing campaigns, you can reach new audiences and increase sales.
Digital Content Strategies
Digital content is a crucial part of any marketing strategy. By creating high-quality, informative content, you can attract new customers for your business and keep your existing customers engaged.
Online Marketing Strategies
Online marketing is a crucial part of any marketing strategy. With more and more people turning to the internet to research products and services, it’s essential to have a strong online presence.